Your products to sell and your online store are ready! Congrats. Now we can start selling and acquiring customers. Let’s see how we can grow your store together!

If you haven’t prepared your online store yet, you can see how you can prepare it in 7 simple steps with the link below. With the online store, you can ensure that users buy products from you with confidence. All your marketing efforts will be to bring users to this store. That’s why it’s so valuable.

• How to Sell Online in 7 Simple Steps? – Complete Guide 2023

I’m sure you’ve read a lot of documents and watched videos about online sales. You may even have followed the expert who explained many sales strategies. Of course, very valuable suggestions, but I wish they were simple and understandable.

In this document, we wanted to tell you the suggestions you can make quickly, in the most understandable and simple way.

Let’s think very simply. You have an online store and products ready for sale. What you need is sales!

What should you do?

Contents:

How to get your first sale?

1. Get support from your friends
2. Be active in online communities
3. Make attractive offers for first-time buyers
4. Use your social media actively
5. SEO (Search Engine Optimization)

Use paid marketing strategies!

1. Reach your potential customers on Facebook
2. Use Instagram Ads
3. Advertise and sell with Google Ads
4. Work with influencers

Now is the time to experiment and learn more for selling!

How to get your fisrt sale?

Your store is ready and we are ready to sell. Great!

Let’s think simple now. In order for the products in your online store to be purchased by users, they are required to visit your store. So it is necessary to make your store popular.

These visitors should be people related to your products in your store. Otherwise, irrelevant people will see your products and the sale will not take place. Of course we don’t want that.

For example, if 50 people visited your store, 10 people may purchase products. This is a simple sales funnel.

As the store owner, your task after setting up your store should be to get new people to visit your store.

We can suggest two ways to do this. Paid and free marketing channels.

I know that free methods immediately caught your attention. We love anything free. Let’s take a closer look at what we can do:

1.  Get support from your friends

This may be the free and easiest marketing channel. You can be immediately visible by sharing your store and venture with your friends and allowing your friends to share them. This will ensure that you get your first visitors.

Many Shopiroller store owners said that they made their first sales to their friends or to the people they announced.

To do this, you can share using WhatsApp groups, Instagram accounts and Telegram channels. You can reach more of your friends by using these and similar channels.

With these shares, you can get your first order thanks to your friends. Also, if your friends support these posts, you can reach more communities.

You can also get honest feedback from them like a customer. This will give you ideas about the product.

2.  Be active in online communities

One of the important methods. There are hundreds of different communities where there are many different people like you who sell, are active in e-commerce, sell wholesale products or want to buy products. These communities can be Facebook Groups or Telegram Groups.

Do not be in a hurry and first contact the group administrators to share in these groups, get permission. If you are in the right and relevant group, this will not be a problem.

For example, if your store sells jewelry accessories, join groups with jewelry enthusiasts on Facebook.

Consider users’ product recommendation and try to do it quickly. This quick fix will make them very happy.

You can request comments and feedback about products. Give importance to these. Because you are talking to your potential customers.

Create a special discount coupon for that group to make it more attractive. It may have been made in the name of the group. You can ask admins to share this.

You did a great job! You are now part of the group. Keep going like that.

3.  Make attractive offers for first-time buyers

You can create and customize a coupon code at any time in your Shopiroller store. You definitely need to use this.

Make attractive offers for first-time buyers. This will significantly increase the purchase rate of visitors. Thus, you will have customers who will try your products for the first time.

You need to ensure that your discount coupon is too good for visitors to refuse. Consider options like 50% off or free shipping.

Be creative and make unique offers.

Examples of great offers:

• Free shipping for all orders
• 50% discount on your first purchase
• 50% discount if you recommend it to a friend
• …

4.  Use your social media actively

In our opinion, one of your most important sales channels is your social media account. In particular, you need to use your Instagram account very actively in this regard.

Even though the biggest brands make serious sales, they are also very active on social media. Because they still want to grow their brand presence.

That’s why you need to invest in social media.

Tip: It is very important to be regularly and constantly active on social media. That’s why you need to consistently produce content on a planned basis.

What can you do on social media?

If you want to get visitors about the products you sell now, you need to attract the attention of these people. You need to share stories, reels and posts regularly. You can create interesting content and create interaction by asking questions to your audience. Also, I think most importantly, share tips that will improve their lives. So they have a reason to follow you.

For example, combination suggestions for the clothing industry can be a good option.

5.  SEO (Search Engine Optimization)

There is an important issue about SEO that we need to know first. Investing in SEO will not have an immediate effect. We will be able to see the effects of this study after at least 6 months.

SEO and search engine optimization ensure that your store and products are correctly placed on the Internet. When users search for products related to your store, they see your products on Google.

SEO tips for your brand:

• Fill in the SEO fields in your Shopiroller store completely and uniquely to you.
• Add your product descriptions in a detailed, clear and understandable way.
• Add your product images. Include at least 3 from different angles.

SEO will not affect your sales in the short term, but these investments will be very valuable in the future. So please make this investment.

Use paid marketing strategies!

Now it’s time to try something different! This means that we will learn new things.

After your store is up and running, you may want to speed up the flow of customers. You may want to spend some money on this. This would be a sensible strategy.

With paid ads, you can show your product and message to the target audiences you have determined through Google and Social Media. If you manage to reach the right target audience, they will buy products from you. It is possible for you to grow rapidly as these customers will then buy products again and again.

Let’s think more simply. You will pay for the ads. Ads will bring you visitors. Some of the visitors will also buy products from you. This is a famous sales funnel that is simple but effective.

1.  Reach your potential customers on Facebook

You can do a detailed targeting with Facebook ads. It is very easy to manage and set up. You can have your store’s ads shown to people by choosing them according to age, gender, location and interests.

For example, you have a store that sells jewelry accessories. You can set a target audience between the ages of 18-30, gender female, interest in jewellery, a country of Turkey and a Turkish language spoken, and show your ads.

Tips:

• Start with low-budget ads, review and decide based on data
• By advertising to the target audience of your competitors, you can target more accurately.
• Experiment with different and review continuous data

Important Note: Do not throw away the ad data. You need to constantly review the data. If you have created a very unsuccessful ad, you can close it and set up a new ad without spending unnecessary money. How many people saw the ad here? How many people clicked on the ad? , how many people signed up for your online store? How many people bought it? You should examine all these data and make decisions based on the data.

If there are too many clicks but not buying, users may not be able to match the message you give in the ad with what they see in your online store. (If there is no technical error preventing the purchase in the online store)
You can continue to review the data by gradually increasing the budgets of the ads you sell.

To schedule and launch Facebook Ads, go to Facebook Business and get started.

2.  Use Instagram Ads

Another powerful social media platform like Facebook is Instagram. From here, you can reach very different audiences and find your customers.

You can use visual and video ads to entice users to come to your social media account and then to your store and convert them into customers. Each one may allow you to experiment differently.

If your target audience is mostly young people, you should definitely try Instagram.

Important Note: Do not throw away the ad data. You need to constantly review the data. If you have created a very unsuccessful ad, you can close it and set up a new ad without spending unnecessary money. How many people saw the ad here? How many people clicked on the ad? , how many people signed up for your online store? How many people bought it? You should examine all these data and make decisions based on the data.

If there are too many clicks but not buying, users may not be able to match the message you give in the ad with what they see in your online store. (If there is no technical error preventing the purchase in the online store)
You can continue to review the data by gradually increasing the budgets of the ads you sell.

3.  Advertise and sell with Google Ads

The first thing we think of about the Internet is almost immediately Google. If we are going to search for something or want to look at the price right away, we Google it immediately.

That’s why Google ads are so valuable and have high conversion potential.

Google ads make your site appear at the top when your leads search for something on Google.

Important Note: Do not throw away the ad data. You need to constantly review the data. If you have created a very unsuccessful ad, you can close it and set up a new ad without spending unnecessary money. How many people saw the ad here? How many people clicked on the ad? , how many people signed up for your online store? How many people bought it? You should examine all these data and make decisions based on the data.

If there are too many clicks but not buying, users may not be able to match the message you give in the ad with what they see in your online store. (If there is no technical error preventing the purchase in the online store)
You can continue to review the data by gradually increasing the budgets of the ads you sell.

4.  Work with “Influencers”

We’ve talked enough about what can be done for your target audience on social media. However, there is a different but effective way: Influencers Marketing.

Influencers marketing is a marketing strategy in which famous people who are known on social media and followed by the masses promote your products and brand.

The most important thing to consider is that you need to choose an influencer suitable for your target audience.

For example, if you sell boutique products, you can choose a fashion YouTuber or an Instagram model who shares tips about online shopping.

Now is the time to experiment and learn more for selling!

Simple but very powerful strategies to make your first sale. We are not discovering anything new. All of the very famous stores that sell now apply these substances.

Your difference should be to try and learn a lot, always with the same excitement, to be like big companies. In general, users leave immediately because it does not happen. Don’t do this. I wish it was easy, but then anyone could do it anyway.

The goal here is to sell. The basic strategy is to try and learn the most effective channel and then improve it.

Try the methods outlined above to make your first sale.

If you do it right, I’m sure you’ll make your first sale within 21 days.

You have started selling online if you complete the steps outlined in this article. You can contact us by sending an e-mail to help@shopiroller.com or by contact to WhatsApp to get support.

The post How to Get Your First Sale in 21 Days! appeared first on Shopiroller Knowledge Base.

Do you want to sell online? Great idea! But there is so much information on the internet about it, and you probably still need to decide which one to follow. We have prepared a guide that you can say that you are glad you found it. This guide is practical, straightforward and the most comprehensive guide. Follow this complete guide and start selling online.

Most people who want to start a business worldwide have begun to sell online. It’s still okay for you to get started, too.

Nowadays, e-commerce is used in almost every sector, and it is growing daily because it provides a lot of convenience for the user.

Whether a beginner or an online seller, you can quickly start e-commerce and earn money with these seven steps.

Content:

How to Sell Online in 7 Simple Steps?

1. Decide on the product you want to sell
2. Do market research for the product
3. Create Your Brand
4. Make your supplier and delivery plan
5. Build your e-commerce website
6. Build your sales channels
7. Realize your dreams, and start selling online!

How to Sell Online in 7 Simple Steps?

We will examine in detail the steps that will help you start selling online.

You can open your first online store with this guide and start selling immediately. If you follow this guide, you will make your first sale.

But how? Let’s start!

1. Decide on the product you want to sell

When it comes to sales, your business needs a product. If we plan a sale here, deciding what to sell to whom is the most critical part of this business.

In short, you need to know your target customers and prepare the products they will demand sale. For example, selling jewelry or shoes to college students.

Your product idea can be a physical product or a digital product. Both will have different management challenges and advantages.

Physical products such as shoes and clothing can be shown to customers and are easier to sell online. However, following up on shipping processes and stock management is necessary.

In digital products, the initial cost is low, shipping etc. It provides convenience as you will not have processes, and a developed product can be sold repeatedly. However, product development costs are high and require expertise.

The first step here should be to decide what to sell. When we decide on this and imagine to whom we will sell it, we are on the right track.

2. Do market research for the product

We have decided on the product we are going to sell. Let’s say we want to sell necklaces for women.

Here, it will be our priority to examine other products and competitors by analysing the market. We can examine the product information and prices by researching the marketplaces selling women’s necklaces. We can, most importantly, understand what kind of necklaces customers want by examining user reviews. This is important for the right product.

For example, by searching for “necklace”, you can immediately review the products that received the most comments.

Another alternative is social media. In particular, you can do this search on Instagram (IG) and examine the profiles and user comments of Instagram sellers.

Tip: You can search for the word necklace on Instagram or examine it in detail from the tags tab.

As a result of our analysis of these two different channels, we need to find answers to these questions about the necklace product;

• Who is taking it? (e.g. young girls)
• Where to sell? (Ex. Instagram and website)
• What is the correct price range for the product?

The main reason for doing market research here is to determine the need in the market and to determine the product, sales channel and the right price that will solve it.

If we have determined all these and decided, we can move on to the next step.

3. Create Your Brand

We now have a product and a target market we want to sell. Now we need to decide with which brand we will sell the products we have determined to the target audience we have chosen.

Decide what your brand wants to achieve. Brands with a clear vision have always been stronger.

The vision you set for your brand is the value you aim to create. When you determine this, it will be easier for you to focus.

After determining the vision, you need a catchy logo. Your logo is one of the most critical building blocks of branding, reflecting your brand’s personality. Since your logo will be used in many areas, such as your social media, website, cargo bags, etc., attention should be paid. You do not need to be a graphic designer to create a logo. You can have a quality and original logo suitable for your budget in 1-2 days by getting services from free platforms such as Bionluk.

A slogan that is suitable for your brand and vision and will attract the attention of your target audience will make you more memorable.

4. Make your supplier and delivery plan

Have you ever thought about how you will supply the product you will sell? Will you produce the products, or will you work with a manufacturer?

Let’s take a look at product sourcing strategies:

• You can manufacture products yourself and sell handcrafted items.
• You can buy from the wholesaler.
• You can work with a manufacturer.
• You can use dropshipping.

Dropshipping: In this method, you sell products from a third-party supplier, and then when the order arrives, the supplier ships the products directly to your customer.

It would help if you found the closest supplier for product supply. Thus, you prevent long shipping times for your products and reduce the cost.

Shipping the products to your customers is as important as the supply of products. If you want a hassle-free customer experience, which is very important, you need to ensure there is a secure delivery without delays.

In this regard, you can work with the contracted cargo companies of Shopiroller more cheaply and safely.

example website on shopiroller

5. Build your e-commerce website

It’s time to start your online business. Let’s set up your store together!

To set up an online store, you can find many infrastructures developed with different features in the market.

Everything you need here should be together, a platform that does not require coding and allows you to manage the entire system from a single panel. Thus, you can easily manage the system without paying extra.

If you want it advanced and easy, choose Shopiroller. Even your Aunt Ayse can use it.

Shopiroller – Start selling online quickly and grow your business

Shopiroller is the easiest and most practical platform that allows you to start online sales and manage your multi-channel sales. It provides you with everything you need to run your online store, such as planned sales channels, stock management, order management and various integrations.

You can add your products to Shopiroller in the categories you want and start selling immediately. You can start for free and start receiving orders without paying any money.

Start selling online quickly and grow your business

We’ve prepared an excellent starter document for beginners and those struggling to start selling online. With this step-by-step guide, you can set up your online store in 30 minutes.

Here are some tips for your e-commerce website to be of good quality:

• Chat plugin: You must add WhatsApp integration to enable users to reach you instantly. This will increase your trust, and the ability to communicate with you instantly will enable the user to buy without losing motivation.
• Product images: It is vital for the appearance of your web page to take the images of your products from the same angle and with the same background. So you can have a more professional page.
• Product descriptions: You must include at least three images of your products. In addition, you should write detailed information about your products in the description field.
• Homepage: Give importance to your homepage design. This is where users first see and are impressed.
• Online Payment Method: A smooth and easy payment method is important for your users. That’s why you need to add an online credit card payment method.

6. Build your sales channels

What is the best way to sell online?

The most important part of the business is figuring out how to sell the identified and planned products. So where will we be visible and find our customers?

Ready to discover the best way to sell online? Let’s start!

• 1- E-commerce Websites

E-commerce websites are suitable for entrepreneurs who want to create their brand and dominate every aspect of their business.

The most important benefit of selling using your store is that all processes, such as managing, monitoring and deciding on the design, are under your control. Indeed, sales channels will only give you as much freedom as your store.

With Shopiroller, you can create your own brand’s online store without knowing any coding and customize it as you wish. It is suitable for beginners and is free.

• 2- Marketplaces 

It is suitable for those who want to sell on Amazon, Trendyol, Hepsiburada etc. marketplaces and start selling at low cost.

Marketplaces allow selling to a ready audience with a pre-installed platform. Due to the easy start, the competition is high, and there are many sellers like you. That’s why you need to be open and competitive.

It charges you for each sale you make on the marketplaces. That’s why you need to research the marketplace you will choose well.

If you want to become a brand, selling in marketplaces may not be for you. Marketplaces must give you more opportunities to manage your brand and customer relationships.

• 3- Social Media

Social media platforms such as Facebook, Instagram, etc., are great channels for those who want to be visible with your brand and interact with your customers.

You can open a social media account for your brand or business and display your products. So your users will start seeing you and asking questions. It will start leaving you orders via DM (messages).

You can also reach your users more easily by advertising on social media.

Tip-1: When sharing the product image here, do not forget to add “hashtag” starting with “#” about the product. You must also open and use a business account.

Tip-2: You can add your Shopiroller store link to the profile for users who want to order from you. You can also get paid via DM with the link payment feature. You can share the product payment link in your stories.

Tip-3: Stability is important in social media, Instagram. You should regularly share stories and product images daily and give quick answers. Nobody wants to order from a business that has not been active for a long time.

7. Realize your dreams, and start selling online!

The number of orders in the world of e-commerce is increasing daily. That’s why you can get your share in this market, whose market share is increasing day by day.

As long as customers can find you and make a hassle-free payment, you are an active business in the market.

The best way to sell online is to create your e-commerce website. After this setup, you need to ensure your customers find you. You have to drive traffic and be active on social media.

Market your brand in different channels, and be visible, but you must manage them from a single panel. This will save you extra costs.

If you have a product idea that you believe in selling online and plan to sell it to anyone, we can solve the rest with Shopiroller.

You have started selling online if you complete the steps outlined in this article. You can contact us by sending an e-mail to help@shopiroller.com or by contact to WhatsApp to get support.

The post How to Sell Online in 7 Simple Steps? – Complete Guide 2023 appeared first on Shopiroller Knowledge Base.

1) Click the Add Discount button on the Discounts tab.

2) – In the Code section, write the code that your customers will enter at the checkout stage to get the discount. (For example, NOVEMBER30, NEWYEAR, 2023 etc.)
Note: Only capital letters and/or numbers are accepted. Do not use special characters. (For example, İ,Ş,Ç,Ğ,Ü,Ö)

– In the Discount Amount section, you can write the amount of discount (10, 20, 150, etc.) that will be given to the people who will use this coupon.
– In the Shopping Total section, write the minimum amount of shopping that can be used on the coupon.
– You can write how many people will use this coupon in the Total Coupon Limit section.
– If your discount coupon will have an expiration date, you can activate it from the button next to it and enter this date just below.

Do not forget to press the Save button after completing all the operations.

If you have any problems, you can contact us at help@shopiroller.com.

The post How to Create The Coupon (Discount) Codes? appeared first on Shopiroller Knowledge Base.